ABOUT ME

I am a motivated, goal-oriented Professional freelance web designer and Digital marketer and the owner of Defoxcy, a firm that specializes in creating websites for Hotels and Tourism businesses. I Graduated Bachelor’s Degree in Business Technology at the University of Kelaniya Sri Lanka, where I learned the skills and knowledge to apply technology to solve business problems and create value for customers.

At Defoxcy, I work with clients to understand their needs, preferences, and goals, and design websites that are visually appealing, user-friendly, and responsive. I also use my expertise in search engine optimization (SEO) and Google Analytics to optimize websites for online visibility, traffic, and conversions. I am passionate about creating memorable experiences for travelers and helping hotels and tourism businesses stand out in a competitive market. I value collaboration, innovation, and diversity, and I enjoy working with people from different backgrounds and cultures.

Top Skills

WordPress Development
Social Media Marketing
Search Engine Optimization (SEO)
Facebook Ads
Google Ads
Canva Design

EXPERIENCE

2021 - Present

WordPress Web Designer | Owner

Defoxcy

The hotel and tourism industry is highly competitive, with travellers seeking memorable experiences and accommodations that cater to their every need. To thrive in this field, it’s essential to grasp the industry’s nuances, trends, and customer preferences. My proficiency begins with a comprehensive understanding of the dynamics that shape this industry.

Web design is the digital storefront for hotels and tourism-related businesses. My expertise in web design revolves around creating visually appealing, user-friendly, and responsive websites. This means ensuring that a hotel’s website is not only aesthetically pleasing but also functions flawlessly across various devices. Moreover, I understand the importance of integrating features like online booking systems, virtual tours, and informative content to engage visitors effectively.

Digital marketing is the driving force behind attracting travellers and increasing bookings. My proficiency in digital marketing encompasses a wide range of strategies and channels. From Search Engine Optimization (SEO) to Pay-Per-Click (PPC) advertising, social media marketing, and content marketing, I have a strong grasp of what works best in different scenarios. I also keep a keen eye on emerging trends, such as influencer marketing and chatbot integration, to stay ahead in the game.

As a Hotel & Tourism Industry Web Designer and Digital Marketer, my proficiency goes beyond technical skills. It is rooted in a deep understanding of the industry, a commitment to delivering exceptional user experiences, and an unwavering dedication to driving results.

2022 Jun - 2023 Sep

Front-End Developer

Media Bureau Sri Dalada Maligawa

As a Frontend Developer in my one-year time period, I had the chance to manage www.sridaladamaligawa.lk and www.kandyesalaperahera.com websites. Every Month I checked Website Security and Search Engine Optimization Parts. In addition, I developed a new WordPress Theme for both www.sridaladamaligawa.lk and www.kandyesalaperahera.com website WordPress new theme.

I had two parts in my work period, one thing was Website handling, and the other part was Social Media part, I handled Sri Dalada Maligawa official Facebook Page and Twitter page above time period. during this time I ran Facebook Ad campaigns and Google Ad campaigns for some promotions.

I learned a special part of my journey it was the live stream part. I did a full event live stream through Facebook and YouTube for 11 days for Kandy Esala Perahera 2022 and 2023. Now I can do live streams on Facebook and YouTube via huge media productions.

EDUCATION

2019 - 2023

Bachelor of Commerce ( Special) Degree in Business Technology

University of Kelaniya

I hold a Bachelor of Commerce (Special) Degree in Business Technology from the esteemed University of Kelaniya. This comprehensive program provided me with a solid foundation in both business principles and cutting-edge technological applications, equipping me with a unique skill set to thrive in today’s dynamic business landscape.

Throughout my academic journey, I engaged in a diverse range of courses that encompassed various aspects of business and technology integration. From gaining insights into strategic management and marketing to delving into the latest advancements in information technology, the program fostered a holistic understanding of how technology intersects with every facet of modern business.

One of the highlights of my academic achievement is my cumulative Grade Point Average (GPA) of 3.2. This reflects not only my commitment to academic excellence but also my ability to apply theoretical knowledge to practical scenarios. The program’s emphasis on hands-on learning and real-world applications has been instrumental in honing my problem-solving skills and critical thinking.

As a graduate, I am well-prepared to navigate the challenges of the contemporary business world, leveraging my expertise in both business and technology. My academic journey at the University of Kelaniya has not only provided me with a solid educational foundation but has also instilled in me a passion for innovation and a drive for continuous learning.

I am excited to apply the knowledge and skills acquired during my degree to contribute meaningfully to the ever-evolving landscape of business and technology.

2023

Professional Diploma in Digital Marketing

Asia Pacific Institute of Digital Marketing (APIDM)

I covered the Following Areas in this Diploma course.

– Fundamentals of Digital Marketing
– Digital Marketing Strategy
– Content Marketing
– Social Media Marketing
– Display & Video Advertising
– Search Engine Marketing
– Campaign and Analytics

And also have hands-on experience with this course modules.

SKILLS

Expert

WordPress Design

Intermediate

PHP

Expert

Canva Design

Intermediate

Facebook Ads

Intermediate

Google Ads

Intermediate

Social Media Optimizations

Intermediate

Search Engine Optimization

Expert

CSS

Intermediate

Java Script

Intermediate

Adobe Photoshop

Beginner

Shopify

Beginner

Webflow

Volunteering

2019 - Present

National Youth Services Council - Sri Lanka

Non enim praesent

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